Generative AI Gains Momentum Among Financial Advisors

March 13, 2025, Needham, MA – While artificial intelligence (AI) is still in the early stages of adoption within asset management, financial advisors are increasingly interested in leveraging AI to enhance business efficiency and effectiveness. According to findings from FUSE Research Network’s Advisor Trend Monitor Survey Series – Advisor Top Trends for 2025, generative AI (Gen AI) is the top area of interest, with 82% of advisors planning to invest in the technology in the coming years, up from 66% in 2024. Interest in machine learning, natural language, and predictive AI remains stable, with gradual increases year over year.

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