August 23, 2023, Needham, MA – Being among one of the coveted top three relationships with a financial advisor is the holy grail for wholesaling teams and asset management firms, given these partnerships provide a disproportionate share of the advisor’s book of business. As is well known, competition is intense since advisors and home offices have been working with fewer firms and culling products. Surveyed advisors estimate that the top three firms account for more than 44% of their overall assets, up from 40% in 2018, and project this figure will increase to 47% in 2028, based on findings from FUSE Research Network’s recently published Advisor Trend Monitor Series Report, Wholesalers: The Advisor View.
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