When it comes to making videos for financial advisors, fundsters should focus their efforts on picking and training the right presenters, at least according to some new research from a consulting firm that supports the asset management industry. The “quality of primary presenter” is at the top of a list of five issues impacting fundsters’ video production quality in the eyes of FAs, per data unveiled yesterday by the team at FUSE Research Network.
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Article published on May 24, 2023