AssetMark and Adhesion business models are also more complementary, which would make a broader set of capabilities available to advisors “through one provider relationship,” said Jeff Strange, relationship manager at FUSE Research Network. “It seems like Vestmark may have sold so that they can focus more on their core capabilities of servicing separate account implementation and wealth management platforms,” he said.“AssetMark has more of a pedigree in building solutions for financial advisors, while Adhesion has expertise in providing the infrastructure for advisors to play a more active role in building their own solutions.” Financial advisors are trying to create differentiated strategies for clients as competition in the market ramps up, but they need to scale these products in order to survive, Strange added. “Putting these firms together may give them the right mix of capabilities and support to better do that,” he said.
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Article published on June 16, 2022