The use of AI by asset managers in their sales and marketing to financial advisors is not expected to happen at pace, according to a new report. While 59% of asset managers who took part in a poll by FUSE Research Network said they use AI in any of their intermediary distribution-related data initiatives, only 11% of firms describe their AI use in any distribution data effort as “modest” or “heavy.”
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Article published on June 3, 2024