August 23, 2019, Needham, MA – Platform selection is central to many of the most important and strategic decisions that asset managers make, forming the base for a manager’s business economics as well as marketing and distribution strategies. An environment of heightened competition and shrinking margins has only highlighted the significance for a thoughtful and accurate approach. With these new business realities, it makes sense that fund managers consider stronger sales to be the ideal way to offset these challenges. According to FUSE Research Network’s latest BenchMark Series study – National Accounts 2019: A Guide to Benchmarking, Budgets & Productivity, gross sales potential remained the top consideration for platform selection criteria with 93% of surveyed firms rating it as “Most” to “Very Important.”
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