- According to a recent FUSE survey, 60% of advisors say live conference calls and webinars are the most effective marketing content asset managers provide.
- The next most effective format—pre-recorded webinars and videos—was selected by just 41% of advisors, revealing a clear preference for live interaction.
- Fewer than one in three advisors find podcast or text-based content effective, underscoring the importance of dynamic, real-time communication in today’s environment.
