Fuse Blog

Buffered Products Scaling Toward $100 Billion in Assets

  • As of March 31, 2026, buffered (defined-outcome) products held $81.5 billion in assets, with 98.7% actively managed and 99.4% in ETFs.
  • ETFs dominate due to their suitability for offering multiple outcome-period vintages; all 379 launches since December 31, 2020, have been ETFs.
  • FUSE projects assets will exceed $100 billion in 2026, driven by retirement demand for downside protection and increased advisor adoption.
Blog Exhibit 5.5.2026 Rev